JJ Supports UK Foodservice Sector with £500K Credit

National wholesaler JJ Food Service has supported UK restaurants and takeaways with a total of £500K interest-free credit since the launch of the JJ Food Service Mastercard* just 12-weeks ago.

“The prospect of starting a new restaurant or takeaway can be daunting when considering how to manage costs, particularly with banks getting tougher on loans”, said JJ Food Service CEO Mustafa Kiamil.

“That’s why we launched the JJ Food Service Mastercard – to support independents.” The card is already helping many caterers and food outlets, from brand new businesses to established restaurants.

It can be used to pay for everything from petrol and utilities to catering supplies, including food from competitor wholesalers. “We don’t mind where customers use the card – as long as it helps their business to thrive,” said Mr Kiamil.

JJ Mastercard

JJ Food Service Mastercard Customer Success Stories

Maria is the owner of busy Italian and Romanian restaurant, La Maria, in London. “Previously I was using a credit card, but with the JJ Food Service Mastercard we have up to 37 days to pay for shopping. It helps us to manage our budget without worrying about interest or monthly fees, ” she said.

No matter how busy your business is – everyone can experience cash flow problems during quieter seasons. Restaurant Manager at Chelsea’s Bueno Argentinian Eatery and Steak House, Hernan Ottone, says that the JJ Food Service Mastercard has helped to keep his cash constantly flowing:

“Previously I was paying for my shopping using a personal debit card, but since switching to the JJ Food Service Mastercard it’s given us more time to pay. This has been useful during quieter trading periods. The application process was really easy – it took a few minutes and we did it all online.” 

Some customers are so pleased with the impact of the card that it has encouraged them to expand. Fast food outlet Grill Palace in Slough opened last year. Owner Sharjheel said, “After just a few weeks of trading with the card – business has been booming! We asked for an increase on the card limit and it was approved the same day!”

The JJ Food Service Mastercard  is accepted by millions of retailers worldwide. The application process takes minutes and does not impact credit scores. Businesses can check eligibility at http://www.jjfoodservice.com/card


*Eligible Limited Companies can gain access to an initial credit line automatically. Credit approval subject to a soft quotation search of your personal credit file – Limits may vary based on your credit profile. Card purchases are interest-free for up to 37 days when the balance is paid in full each month. Interest applies to deferred payments and withdrawals.

The JJ Food Service Mastercard is managed online by Capital on Tap (www.capitalontap.com) which is the trading name of New Wave Capital company number 07959823 (registered in England and Wales, registered office No.1 London Bridge, London SE1 9BG).
New Wave Capital Limited is authorised and regulated by the Financial Conduct Authority (FCA) reference number 625592. The card is issued by Valitor hf. whose principal office is Laugavegur 77, 101 Reykjavik, Iceland. Valitor hf. is authorised and regulated by the Icelandic Financial Services Authority as a credit institution (registered number 500683-0589) and regulated in the UK by the FCA (reference number 537475) to issue electronic money in the UK pursuant to a services passport operating under the EC Banking Consolidation Directive. The Card is the property of Valitor hf. and is not transferable. Valitor hf. is licensed as a principal member with MasterCard. MasterCard is a registered trademark of MasterCard International.Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated.About JJ Food Service

About JJ Food Service

National wholesaler JJ Food Service is an independent foodservice specialist delivering from eleven branches across the UK to cafes, hotels, Quick Service Restaurants, schools, local authorities and more. The majority of sales come from orders placed online and 35% of sales come from own-label products. Customers can order online or on the phone, for collection or delivery. Orders placed by 9pm will be delivered on the next available delivery day and same-day collection is available for all customers, seven days a week. Online shopping has been made even easier with the launch of the JJ app, available via smart phones and tablets. JJ works with a variety of animal-welfare approved, regionally sourced manufacturers. JJ works with restaurant website building service FOODit to support customers to be visible online with their online ordering websites.